HOJA 品牌推广， 摄影， Web 设计

霍加
任务
一个以美食为导向的创意机构的品牌形象。饥饿的内容创造者。
挑战
我们的设计必须反映复杂的稳定性，同时通过产生一系列不同的标志类型来创造活力。在反映品牌价值，如坚固性和通用性，设计元素必须代表美食诚信。
解决方案
该项目旨在围绕公司的想法和愿望来调整品牌标识、命名、网站、摄影和社交媒体策略。通过一个复杂的serif类型的使用，该品牌显示出强大的个性。Hoja品牌的故事来源于树叶的不同阶段，即不同的标志版本。一个干净的编辑网格和优雅的箔细节给了Hoja一种当代巴洛克的感觉。
十年
Hoja
The task 
Brand identity for a gastronomy oriented creative agency. Content creators for the hungry.
The challenge
Our design had to reflect sophisticated stability while creating dynamism by generating a series of different logotypes. While reflecting brand values such as solidity and versatility,  the designed elements must represent gourmet honesty.
The solution 

The project pointed to align brand identity, naming, website, photography and social media strategy around the company’s ideas and desires. Through a sophisticated use of a serif type, the brand displays a strong personality. The story of Hoja's branding comes from the different stages of a leaf, that way different logo versions where elaborated. A clean editorial grid and elegant foil details gave Hoja a contemporary baroque feeling.