In order to fully excavate and display the cultural connotation of Lichuan residential quarters and enhance the popularity, reputation and influence of Lichuan residential quarters, the Lichuan Tourism Committee openly collected Lichuan residential quarters logo in February this year. Recently, after an expert review meeting, the Lichuan residential quarters logo was finally selected. The logo collection, the Organizing Committee received a total of 68 entries Lichuan residential logo, after the expert review meeting, the final selection of Lichuan residential logo. "In order to design this logo, I went to the villages and towns of Lichuan to live for more than half a month. Lichuan is ecologically livable and has a deep support of folk culture. When I design this logo, I fully consider the integration of ecological landscape and folk culture and other elements." Jiangxi designer Yin Hui Wen, the winner of the logo prize for Lichuan homestay, said. It is reported that logo works will be displayed on various publicity platforms in Lichuan. In recent years, the residential industry in Lichuan has been enjoying explosive growth with its unique charm. According to statistics, Lichuan residential tourism industry involves more than 50 villages, nearly 1,200 households, 6500 rooms, more than 12,000 beds. In 2017, more than 2.5 million visitors were received, with a direct income of nearly 200 million yuan and a comprehensive income of 800 million yuan. This has led to the rapid development of tourism, catering, transportation and sales of agricultural and sideline products in the city. Next, in rural development, Lichuan will further promote the synchronization of inclusive rural residential accommodation and benchmarking boutique residential accommodation with the prominent themes of "nostalgia", "ecology" and "folklore", so as to build Lichuan into a well-known domestic destination for residential tourism. Creative note: logo design is based on "Lichuan" and "LC" as the main creative elements, through the combination of evolution, warm residential quarters, flying dragon, smart Qingjiang and colorful ecological strip form. Outline the totem of "ecological Lichuan, Song Village and homestay". It fully embodies the regional characteristics of Lichuan, the hometown of Longchuan Diao, and the brand image of Lichuan Residence, the birthplace of Qingjiang River. Landscape ties like dancing dragon boat rhythm, surrounded by unique Tujia Hanging Foot Tower, depicts the "heart dwelling in mountains and rivers, residential, emotional intoxicated Tujia charm" artistic conception. It shows the rich folk customs and beautiful ecological environment of Lichuan homestay. The design is simple, beautiful and full of upward force. The rapid development trend and broad prospects of Lichuan's home care industry are obvious. The standard color is brown and greenish yellow, which symbolizes colorful Lichuan and sentimental home stay.
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